We can only pay attention to one thing at a time. For years, you have heard that we all need to multitask and you may have convinced yourself that you can do it it pretty well.

It’s not so bad to listen to music while you work – a distraction, but minimal. But add in checking your email and messages, watching a video on Facebook and all suffer.

The push to multitask is being reversed. We all know now that anything else you do while driving hurts your focus on driving and can be deadly. Listening to the radio, singing along or talking to a passenger may be tolerable distractions, but texting, looking at a screen for your audio settings, looking at the sites as they are passing, reading signs, studying the GPS map, drinking or eating, and fumbling in your pocket or pocketbook for your ringing phone are all very dangerous.

More and more research shows this to be true: We all like to think that we can multi-task and do all the tasks well, but we can’t. And when it comes to paying attention, who is better, men or women? Turns out, neither.

Here is a simple attention test. Watch this short video of two basketball teams, one wearing black and the other in white, passing basketballs between them and count the number of passes made by the white team.

Recent neuroscience research tells us that rather than doing tasks simultaneously well, what we might be good at is just being able to switch tasks quickly. But that stop/start process in the brain wastes time and degrades our focus on both tasks.

When you watched the video, how may passes did you see? Actually, the researchers didn’t care much about that part of this experiment known as the “gorilla test.” Psychologists Christopher Chabris and Daniel Simons created the video to see how many people saw a woman wearing a gorilla suit walk onto the scene, thump her chest several times and then walk off. She is there in the middle of the video for about 9 seconds but only 50% of viewers spot the gorilla.

Why? Because when you are told to concentrate on one thing, your mind tends not to see other things. You were counting passes from one team and paid less attention to other things.

The video is not proof of our inability to multitask, but the psychologists call this effect “inattentional blindness.”

Daniel Simons says:
“Indeed, most of us are unaware of the limits of our attention—and therein lies the real danger. For instance, we may talk on the phone and drive because we are mistakenly convinced that we would notice a sudden event, such as a car stopping short in front of us.
Inattentional blindness does have an upside. Our ability to ignore distractions around us allows us to retain our focus. Just don’t expect your partner to be charitably disposed when your focus on the television renders her or him invisible.”

This shift in our attitudes toward multitasking probably tracks with an increased interest in many forms of mindfulness training, and an increase in the number of people identified as having attention deficit disorders. We know our attention is lousy. We are easily distracted. And most of us want to do something about the problem.

 

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